Brian Robbins

May 17 (TheWrap.com) - AwesomenessTV has launched AwesomenessX, a new YouTube channel for male teens and tweens to complement the company's flagship channel for female teens and tweens. AwesomenessX will focus on sports, gaming and comedy shows. It...

May 11 (TheWrap.com) - Insider: 'American Idol' to Axe All 4 Judges as Part of Massive Makeover (Exclusive): - Mariah Carey, Nicki Minaj, Keith Urban and Randy Jackson won't be returning to the panel for Season 13, an individual with knowledge of the...

May 06 (TheWrap.com) - Brian Robbins first spoke with former Disney chairman Jeffrey Katzenberg after he made "Norbit," one of those Eddie Murphy comedies in which the comedian played several characters at once. Robbins directed the movie, one of ten...

May 03 (TheWrap.com) - DreamWorks Animation stunned the online video community this week by paying $33 million up front and as much as $117 million in total for AwesomenessTV, a network of YouTube channels less than a year old. It was the first time a...

May 02 (TheWrap.com) - YouTube content chief Robert Kyncl told advertisers this week that the biggest online video portal in the world got something wrong last year. Only a substantial mistake compels an industry leader to admit when it screwed up,...

May 01 (TheWrap.com) - DreamWorks Animation has acquired teen YouTube network AwesomenessTV to help it leverage its portfolio of animated characters like Shrek across the web, the company said Wednesday. The deal will consist of  $33 million in cash up-...

After the coffee. Before a long morning of earnings calls. The Skinny: I got through the season finale of "The Following" last night. It wasn't easy. Fortunately,  afterward I watched the premiere of Comedy Central's "Inside Amy," which was a tad...

In a deal that underscores the growing importance of digital platforms for reaching young audiences, DreamWorks Animation said it is acquiring the YouTube teen network AwesomenessTV for $33 million in cash. Under terms of the agreement, DreamWorks...

By Lisa Richwine May 1 (Reuters) - DreamWorks Animation SKG Inc has agreed to buy teen- oriented YouTube network AwesomenessTV, to secure an online platform to showcase family-focused movie franchises such as "Shrek" and "Kung Fu Panda." DreamWorks said...

DreamWorks Animation is in talks to acquire a YouTube network for teens and tweens, in a move that would expand the studio's presence on new media platforms, two people familiar with the matter confirmed. The studio is negotiating to buy AwesomenessTV,...

Even with its prized dynasty -- the Kardashians -- procreating enough to supply E! with programming for years to come, the network continues to beef up its slate: It will add six new series and 10 specials in the coming months, with subjects ranging...

LAS VEGAS -- Def Jam label co-founder Russell Simmons and veteran television and film producer Brian Robbins have joined forces to launch the new YouTube channel All Def Digital (ADD), a name that hints at the partners' ambitions to create entertainment...